Looking for that unique piece of sports equipment can sometimes be a frustrating event. It seems like there are an endless supply of stores, but of these which are the best?
Most mega-mart discount type stores carry good basic equipment for whatever activity you're interested in, but if you're an avid fisherman or bowler, for example, you'll want to pay more for higher quality equipment, such as can be found at academy sporting goods.
Southeastern USA is primarily where Academy Sporting Goods is located and it focuses on both traditional and outdoor sports. They offer low prices which sometimes translates into prior year models, but if you don't care about that they are a very reputable dealer.
Academy Sporting Goods is one of the nation's largest sporting goods retailers, today operating over 100 stores across the southeastern United States. Their stores offer the sports and outdoors enthusiast a broad selection of equipment, apparel, and footwear at everyday low prices. Their formula of low prices and a large selection has allowed the company to become a leader in the sporting goods industry. The company ranks among the highest in sales per store and highest sales per square foot of any other sporting goods retailer in the country, and has experienced a compounded annual sales growth rate of 17% over the past ten years.
The company's newly expanded distribution center boasts over a million square feet of processing and inventory space, and operates day and night to supply the store locations with merchandise for our customers. Expansion plans for the future include opening additional store locations throughout the Southeastern region of the United States. Academy Sporting Goods traces its beginning to 1938 when founder Max Gochman opened the Academy Tire Shop in San Antonio, Texas. After a few years, Max began selling military surplus in his shop.
Wednesday, July 1, 2009
Outdoor Sports equipment from Academy Sporting Goods
Looking for that unique piece of sports equipment can sometimes be a frustrating event. It seems like there are an endless supply of stores, but of these which are the best?
Most mega-mart discount type stores carry good basic equipment for whatever activity you're interested in, but if you're an avid fisherman or bowler, for example, you'll want to pay more for higher quality equipment, such as can be found at academy sporting goods.
Southeastern USA is primarily where Academy Sporting Goods is located and it focuses on both traditional and outdoor sports. They offer low prices which sometimes translates into prior year models, but if you don't care about that they are a very reputable dealer.
Academy Sporting Goods is one of the nation's largest sporting goods retailers, today operating over 100 stores across the southeastern United States. Their stores offer the sports and outdoors enthusiast a broad selection of equipment, apparel, and footwear at everyday low prices. Their formula of low prices and a large selection has allowed the company to become a leader in the sporting goods industry. The company ranks among the highest in sales per store and highest sales per square foot of any other sporting goods retailer in the country, and has experienced a compounded annual sales growth rate of 17% over the past ten years.
The company's newly expanded distribution center boasts over a million square feet of processing and inventory space, and operates day and night to supply the store locations with merchandise for our customers. Expansion plans for the future include opening additional store locations throughout the Southeastern region of the United States. Academy Sporting Goods traces its beginning to 1938 when founder Max Gochman opened the Academy Tire Shop in San Antonio, Texas. After a few years, Max began selling military surplus in his shop.
In 1956, he moved his business, then called Academy Super Surplus, to Austin, Texas and expanded the operation to four stores.
In 1973, Max's son, Arthur Gochman, began developing similar stores in Houston, Texas. Arthur opened six Academy Super Surplus stores, and the business continued to grow.
Most mega-mart discount type stores carry good basic equipment for whatever activity you're interested in, but if you're an avid fisherman or bowler, for example, you'll want to pay more for higher quality equipment, such as can be found at academy sporting goods.
Southeastern USA is primarily where Academy Sporting Goods is located and it focuses on both traditional and outdoor sports. They offer low prices which sometimes translates into prior year models, but if you don't care about that they are a very reputable dealer.
Academy Sporting Goods is one of the nation's largest sporting goods retailers, today operating over 100 stores across the southeastern United States. Their stores offer the sports and outdoors enthusiast a broad selection of equipment, apparel, and footwear at everyday low prices. Their formula of low prices and a large selection has allowed the company to become a leader in the sporting goods industry. The company ranks among the highest in sales per store and highest sales per square foot of any other sporting goods retailer in the country, and has experienced a compounded annual sales growth rate of 17% over the past ten years.
The company's newly expanded distribution center boasts over a million square feet of processing and inventory space, and operates day and night to supply the store locations with merchandise for our customers. Expansion plans for the future include opening additional store locations throughout the Southeastern region of the United States. Academy Sporting Goods traces its beginning to 1938 when founder Max Gochman opened the Academy Tire Shop in San Antonio, Texas. After a few years, Max began selling military surplus in his shop.
In 1956, he moved his business, then called Academy Super Surplus, to Austin, Texas and expanded the operation to four stores.
In 1973, Max's son, Arthur Gochman, began developing similar stores in Houston, Texas. Arthur opened six Academy Super Surplus stores, and the business continued to grow.
Outdoor Sports equipment from Academy Sporting Goods
Looking for that unique piece of sports equipment can sometimes be a frustrating event. It seems like there are an endless supply of stores, but of these which are the best?
Most mega-mart discount type stores carry good basic equipment for whatever activity you're interested in, but if you're an avid fisherman or bowler, for example, you'll want to pay more for higher quality equipment, such as can be found at academy sporting goods.
Southeastern USA is primarily where Academy Sporting Goods is located and it focuses on both traditional and outdoor sports. They offer low prices which sometimes translates into prior year models, but if you don't care about that they are a very reputable dealer.
Academy Sporting Goods is one of the nation's largest sporting goods retailers, today operating over 100 stores across the southeastern United States. Their stores offer the sports and outdoors enthusiast a broad selection of equipment, apparel, and footwear at everyday low prices. Their formula of low prices and a large selection has allowed the company to become a leader in the sporting goods industry. The company ranks among the highest in sales per store and highest sales per square foot of any other sporting goods retailer in the country, and has experienced a compounded annual sales growth rate of 17% over the past ten years.
The company's newly expanded distribution center boasts over a million square feet of processing and inventory space, and operates day and night to supply the store locations with merchandise for our customers. Expansion plans for the future include opening additional store locations throughout the Southeastern region of the United States. Academy Sporting Goods traces its beginning to 1938 when founder Max Gochman opened the Academy Tire Shop in San Antonio, Texas. After a few years, Max began selling military surplus in his shop.
In 1956, he moved his business, then called Academy Super Surplus, to Austin, Texas and expanded the operation to four stores.
In 1973, Max's son, Arthur Gochman, began developing similar stores in Houston, Texas. Arthur opened six Academy Super Surplus stores, and the business continued to grow.
Most mega-mart discount type stores carry good basic equipment for whatever activity you're interested in, but if you're an avid fisherman or bowler, for example, you'll want to pay more for higher quality equipment, such as can be found at academy sporting goods.
Southeastern USA is primarily where Academy Sporting Goods is located and it focuses on both traditional and outdoor sports. They offer low prices which sometimes translates into prior year models, but if you don't care about that they are a very reputable dealer.
Academy Sporting Goods is one of the nation's largest sporting goods retailers, today operating over 100 stores across the southeastern United States. Their stores offer the sports and outdoors enthusiast a broad selection of equipment, apparel, and footwear at everyday low prices. Their formula of low prices and a large selection has allowed the company to become a leader in the sporting goods industry. The company ranks among the highest in sales per store and highest sales per square foot of any other sporting goods retailer in the country, and has experienced a compounded annual sales growth rate of 17% over the past ten years.
The company's newly expanded distribution center boasts over a million square feet of processing and inventory space, and operates day and night to supply the store locations with merchandise for our customers. Expansion plans for the future include opening additional store locations throughout the Southeastern region of the United States. Academy Sporting Goods traces its beginning to 1938 when founder Max Gochman opened the Academy Tire Shop in San Antonio, Texas. After a few years, Max began selling military surplus in his shop.
In 1956, he moved his business, then called Academy Super Surplus, to Austin, Texas and expanded the operation to four stores.
In 1973, Max's son, Arthur Gochman, began developing similar stores in Houston, Texas. Arthur opened six Academy Super Surplus stores, and the business continued to grow.
Wednesday, June 24, 2009
John Barton
Structural, Postural and Functional Integration acknowledges the breath as primary in enabling the body to realize a new potential, the body organizes around the breath and the way that it expresses stimulating a pre-movement in the whole body system. Breath is something that few are truly aware of until it is realized, like the heartbeat and all of our visceral functions, they operate with or without our awareness and when the awareness occurs there is a profound sensation of inclusion. Support in the body and the way we breathe are mirrored to each other in the anatomy and physiology of the science of movement and life. When the posture and breath are realized while lying, sitting, standing or moving a sense of support, direction and ease have more potential and Budokon demonstrates its power by making the breath a central part of the practice and life.
In the early stages of development the primitive streak emerges and the dermal layers differentiate into the central nervous system, the heart, and the respiratory diaphragm setting the foundation of primary visceral functions and the fascial web of terrestrial life. To see pictures of an embryo develop is truly an amazing sight and a testimony to the wisdom and love of life. The inference derived from the stage conception of development, in recognition that structure and function are two sides of the same coin, is awe inspiring and enlightening with the potential to shake ones perception of reality loose. The relationship and integration of the breath with visceral and somatic structure, function, and form are sown into the system from the beginning and it is only organic that one be able to navigate these sensations and emotions from a witness position.
When the fascial matrix resources from the issuing mesoderm it spreads to permeate the entire form of the being literally encasing all of the components of who you are, a virtual container of expression from the breath of life. The body is able to achieve verticality because of the buoyant attributes of being in a fluid filled body existing in a fluid filled gravity. Diaphragms and membranes exist in the feet, legs, knees, pelvis, thorax, and cranium and provide pressurized segments of fluid throughout the body. Humans are similar in form to the Michelin tire man and when one pressurized segment loses its resilience the whole system is affected. Breathing through the mouth as opposed to nose breathing is associated with weakening the respiratory diaphragm thus weakening the entire diaphragmatic and pressurized system. Breathing through the mouth stimulates sympathetic neuro-receptors causing a sympathetic response to the entire nervous system of fight-or-flight, complicating and even inhibiting the integration process whereas nose breathing stimulates a para-sympathetic response of a calm, cool, and collected consciousness that enables integration, hence how you breathe is how you live.
Budokon rolling breath is the way to engage the oneness of breath to our practice and life. Whether seated in zazen, or in motion, rolling breath is the vehicle of cadence in breath awareness. In zazen, or hero, start by grounding through the lower legs into the mat with more of an intention than action by adding weight from where the pelvic floor meets the posterior calcaneous to where the legs meet the mat with direction inferiorly, literally yielding into the mat. Rock the pelvis anterior and posterior to find the sweet spot of support and ease, positioning the pelvis on the heels or Achilles tendons. Scan the core to see if the abdominals and pelvic floor are activated and if they are, incorporate softening them in your inquiry of support and ease in this posture. Position the belly on the pelvis, the heart on the belly and the shoulders on the heart. Stacking these segments in this way allows for natural alignment to govern the support. Once ease and support is discovered from the visceral space at the thoracic inlet of the shoulders to the bottom of the pelvic floor, position the head on top of the shoulders and add subtle direction superiorly. The visceral cranium and the neuro-cranium come together where the mandible and maxilla meet at the TMJ, creating tension and pressure in the head unless it is thought to keep the jaw soft, resting the tongue in the floor of the mouth and the eyes in their sockets. Imagery of the sacrum having weight like a rock with the head having lift like a balloon tethered by a string to the sacrum may help. Finally, envision the top of the crown pushing the bottom of a fluffy cloud with more of an intention than action so that a system wide response of support, direction and ease can emerge. The posture of just sitting is fully realized when all of the elements of support, direction and ease have potential in all 3 primary axis of the body.
Once the (y) or vertical axis of support is realized begin to bring awareness to the inhalation mirroring the exhalation by rolling the breath in with a beat, count, or time of 4 seconds on the inhale and rolling out with the same cadence on the exhale. "Rolling" the breath in on the inhale and out on the exhale brings to mind the Japanese folk art paintings that exhibit a huge wave rolling and cresting in the sea only to return again. The breath should be full body from the bottom of the lungs to the top, side-to-side, and front to back. Counting the breath enables the mind to focus on the predictability of the pattern and to be aware of its ebb and flow without being distracted by the minds viscous cycle of thoughts. Research shows that each individual has an average of 16,000 thoughts a day, and that these same thoughts reoccur every single day. Creating a new thought to not think about the cycle of thoughts enables the whole body to escape the cycle. The breath has potential in the x, y, and z axis of the body so begin to observe a subtle lift on the inhale and a yield on the exhale in the y axis, observe the breath and its expansive potential left to right or (x) axis through the sides of the ribs, and its potential from front to back in the (z) axis. Continue to just sit without compromising the vertical support and breathe in all 3 planes with awareness on the rhythm and expansive potential of the breathe to rise, fall, ebb, and flow. Breathing in this way accommodates the realization of support, direction and ease in all three planes.
The posture and the breath are both reciprocal in structure and function and again, when the mind begins to stray from the rhythm of the breath, the thoughts that keep it trapped in a viscous cycle will return. When this happens in practice or in everyday life the support, direction, and ease we seek is fleeting. Maintaining awareness of the breath in the midst of our circumstances is where the freedom from the viscous cycle can be found. When the practice or our circumstances are overwhelming simply return to the most authentic expression of who you truly are, your breath. When in motion the breath and the movement should be at the same pace so that the support, direction and ease can be realized and the circumstances will soon lose its sting, this is the design of the para-sympathetic nervous system. Simply being aware of the posture and rhythm of breathing can provide the opportunity for shifts in perception and life to occur. Rolling breath is the technique used to maintain awareness in Budokon and can provide the vehicle to escape the viscous cycle that keeps us enslaved to unfruitful potentials.
Budokon and the Certified Rolfing Ten Series have the ability to reduce pain and release tension in the connective and myofascial tissue of the body associated with TMJ, CTS, RLS, Fibromyalgia, Sciatica, Fascitis, Bunions, Scoliosis, and Cerebral Palsy. Fascial asymmetries can cause foot, leg, knee, hip, back, shoulder, neck, arm, hand, and head pain; integration therapy is necessary. Orthopedic, Chiropractic, Physical, and Massage Therapist recognize Rolfing and Rolf Movement as premium pain management utilizing Structural, Functional, and Postural Integration. Bioceuticals are an alternative, natural and non-toxic method of effectively addressing health and wellness through the lense of Bioceutical nutrition.
In the early stages of development the primitive streak emerges and the dermal layers differentiate into the central nervous system, the heart, and the respiratory diaphragm setting the foundation of primary visceral functions and the fascial web of terrestrial life. To see pictures of an embryo develop is truly an amazing sight and a testimony to the wisdom and love of life. The inference derived from the stage conception of development, in recognition that structure and function are two sides of the same coin, is awe inspiring and enlightening with the potential to shake ones perception of reality loose. The relationship and integration of the breath with visceral and somatic structure, function, and form are sown into the system from the beginning and it is only organic that one be able to navigate these sensations and emotions from a witness position.
When the fascial matrix resources from the issuing mesoderm it spreads to permeate the entire form of the being literally encasing all of the components of who you are, a virtual container of expression from the breath of life. The body is able to achieve verticality because of the buoyant attributes of being in a fluid filled body existing in a fluid filled gravity. Diaphragms and membranes exist in the feet, legs, knees, pelvis, thorax, and cranium and provide pressurized segments of fluid throughout the body. Humans are similar in form to the Michelin tire man and when one pressurized segment loses its resilience the whole system is affected. Breathing through the mouth as opposed to nose breathing is associated with weakening the respiratory diaphragm thus weakening the entire diaphragmatic and pressurized system. Breathing through the mouth stimulates sympathetic neuro-receptors causing a sympathetic response to the entire nervous system of fight-or-flight, complicating and even inhibiting the integration process whereas nose breathing stimulates a para-sympathetic response of a calm, cool, and collected consciousness that enables integration, hence how you breathe is how you live.
Budokon rolling breath is the way to engage the oneness of breath to our practice and life. Whether seated in zazen, or in motion, rolling breath is the vehicle of cadence in breath awareness. In zazen, or hero, start by grounding through the lower legs into the mat with more of an intention than action by adding weight from where the pelvic floor meets the posterior calcaneous to where the legs meet the mat with direction inferiorly, literally yielding into the mat. Rock the pelvis anterior and posterior to find the sweet spot of support and ease, positioning the pelvis on the heels or Achilles tendons. Scan the core to see if the abdominals and pelvic floor are activated and if they are, incorporate softening them in your inquiry of support and ease in this posture. Position the belly on the pelvis, the heart on the belly and the shoulders on the heart. Stacking these segments in this way allows for natural alignment to govern the support. Once ease and support is discovered from the visceral space at the thoracic inlet of the shoulders to the bottom of the pelvic floor, position the head on top of the shoulders and add subtle direction superiorly. The visceral cranium and the neuro-cranium come together where the mandible and maxilla meet at the TMJ, creating tension and pressure in the head unless it is thought to keep the jaw soft, resting the tongue in the floor of the mouth and the eyes in their sockets. Imagery of the sacrum having weight like a rock with the head having lift like a balloon tethered by a string to the sacrum may help. Finally, envision the top of the crown pushing the bottom of a fluffy cloud with more of an intention than action so that a system wide response of support, direction and ease can emerge. The posture of just sitting is fully realized when all of the elements of support, direction and ease have potential in all 3 primary axis of the body.
Once the (y) or vertical axis of support is realized begin to bring awareness to the inhalation mirroring the exhalation by rolling the breath in with a beat, count, or time of 4 seconds on the inhale and rolling out with the same cadence on the exhale. "Rolling" the breath in on the inhale and out on the exhale brings to mind the Japanese folk art paintings that exhibit a huge wave rolling and cresting in the sea only to return again. The breath should be full body from the bottom of the lungs to the top, side-to-side, and front to back. Counting the breath enables the mind to focus on the predictability of the pattern and to be aware of its ebb and flow without being distracted by the minds viscous cycle of thoughts. Research shows that each individual has an average of 16,000 thoughts a day, and that these same thoughts reoccur every single day. Creating a new thought to not think about the cycle of thoughts enables the whole body to escape the cycle. The breath has potential in the x, y, and z axis of the body so begin to observe a subtle lift on the inhale and a yield on the exhale in the y axis, observe the breath and its expansive potential left to right or (x) axis through the sides of the ribs, and its potential from front to back in the (z) axis. Continue to just sit without compromising the vertical support and breathe in all 3 planes with awareness on the rhythm and expansive potential of the breathe to rise, fall, ebb, and flow. Breathing in this way accommodates the realization of support, direction and ease in all three planes.
The posture and the breath are both reciprocal in structure and function and again, when the mind begins to stray from the rhythm of the breath, the thoughts that keep it trapped in a viscous cycle will return. When this happens in practice or in everyday life the support, direction, and ease we seek is fleeting. Maintaining awareness of the breath in the midst of our circumstances is where the freedom from the viscous cycle can be found. When the practice or our circumstances are overwhelming simply return to the most authentic expression of who you truly are, your breath. When in motion the breath and the movement should be at the same pace so that the support, direction and ease can be realized and the circumstances will soon lose its sting, this is the design of the para-sympathetic nervous system. Simply being aware of the posture and rhythm of breathing can provide the opportunity for shifts in perception and life to occur. Rolling breath is the technique used to maintain awareness in Budokon and can provide the vehicle to escape the viscous cycle that keeps us enslaved to unfruitful potentials.
Budokon and the Certified Rolfing Ten Series have the ability to reduce pain and release tension in the connective and myofascial tissue of the body associated with TMJ, CTS, RLS, Fibromyalgia, Sciatica, Fascitis, Bunions, Scoliosis, and Cerebral Palsy. Fascial asymmetries can cause foot, leg, knee, hip, back, shoulder, neck, arm, hand, and head pain; integration therapy is necessary. Orthopedic, Chiropractic, Physical, and Massage Therapist recognize Rolfing and Rolf Movement as premium pain management utilizing Structural, Functional, and Postural Integration. Bioceuticals are an alternative, natural and non-toxic method of effectively addressing health and wellness through the lense of Bioceutical nutrition.
Jaguar: A History
One of the world's most well known luxury cars, Jaguar had its beginnings in an inauspicious way. The company itself was actually begun as a motorcycle sidecar company. It was founded on September 4, 1922 in Blackpool, England as the Swallow Side car company by two motorcycle enthusiasts, William Lyons and William Walmsley.
The Swallow Sidecar Company changed its name to the Swallow Sidecar and Coachbuilding Company in 1926. That same year it produced its first car called the Austin Seven. A rather Spartan design, the car was a moderate success and allowed the company to move to a larger manufacturing facility. The next big venture for the company was the production of the SS1, which had a Standard six-cylinder engine and a modified Standard chassis.
The SS1 had a long low look with a short passenger compartment, wire wheels and a luggage boot with a spare tire on the back. The SS1 had an expensive look but was quite affordably priced and sold quite well.
The company became SS Cars Ltd in 1933 and William Lyons, one of the original founders became the managing director, buying out his partner, William Walmsley, in 1936.
The name Jaguar was not actually used until 1935 and the first productions for the company included limousines, convertibles and sports cars. The fastest pre war Jaguar was the SS100, which gained speeds of 100 mph. The Jaguar SS100 truly began to make a name for itself by winning such races as the Marne Grand Pix of Reims, the Alpine Rally, the RAC Rally and the Villa Real International. The most famous event, the one that really put Jaguar on the map however was when it took the Monte Carlo Rally that same year.
During World War II, as with most manufacturing companies, the company shifted to assist the war effort. Once World War II had ended, the company changed its name once again and was for the first time, know as Jaguar Cars LTD.
The first true Jaguar sports car was developed in 1946 by William Lyons himself. It had been inspired by the BMW 328. This new Jaguar sported a six-cylinder x2 OHC engine with 3442cc. However, the introduction of the XK120 would push Jaguar to the top of the mountain of luxury sports cars. The car had a body shell that had also been inspired by a BMW vehicle. However, Lyons would give the new XK120 a dual overhead camshaft and a 3.5-liter hemi head six-cylinder engine. This engine had been designed by William Heynes, Walter Hassan and Claude Bailey during the many long nights during World War II when the three had been on fire watch together. The XK120 was so well received by consumers that the model would stay in production until 1954.
During the fifties and sixties, Jaguar gained a reputation for producing luxury and sports vehicles however; it had boxed itself into a corner. The problem faced by Jaguar was twofold: the first of these was that it only produced high-end cars so any shrinking of the world economy could trigger a recession that had the potential to devastate Jaguar. The second problem entailed the fact that Jaguar sold very few cars at home. It had a mostly international market base and this left Jaguar vulnerable to the whims of foreign government.
Jaguar badly needed to open up a home market and with this in mind developed the Jaguar MK1. The successor to this had the desired effect and was a lower cost base model that appealed to a wider audience and the home market loved it.
Jaguar would continue to enjoy success until 1972 when its founder, Sir William Lyons retired after 50 years at the helm. Confusion would ensue in the coming years and after being, sold time again would finally find some stability as a part of the Chrysler Corporation. Although rumors have abounded recently of Chryslers plan to sell Jaguar, at the moment no suitable buyer has been found.
The Swallow Sidecar Company changed its name to the Swallow Sidecar and Coachbuilding Company in 1926. That same year it produced its first car called the Austin Seven. A rather Spartan design, the car was a moderate success and allowed the company to move to a larger manufacturing facility. The next big venture for the company was the production of the SS1, which had a Standard six-cylinder engine and a modified Standard chassis.
The SS1 had a long low look with a short passenger compartment, wire wheels and a luggage boot with a spare tire on the back. The SS1 had an expensive look but was quite affordably priced and sold quite well.
The company became SS Cars Ltd in 1933 and William Lyons, one of the original founders became the managing director, buying out his partner, William Walmsley, in 1936.
The name Jaguar was not actually used until 1935 and the first productions for the company included limousines, convertibles and sports cars. The fastest pre war Jaguar was the SS100, which gained speeds of 100 mph. The Jaguar SS100 truly began to make a name for itself by winning such races as the Marne Grand Pix of Reims, the Alpine Rally, the RAC Rally and the Villa Real International. The most famous event, the one that really put Jaguar on the map however was when it took the Monte Carlo Rally that same year.
During World War II, as with most manufacturing companies, the company shifted to assist the war effort. Once World War II had ended, the company changed its name once again and was for the first time, know as Jaguar Cars LTD.
The first true Jaguar sports car was developed in 1946 by William Lyons himself. It had been inspired by the BMW 328. This new Jaguar sported a six-cylinder x2 OHC engine with 3442cc. However, the introduction of the XK120 would push Jaguar to the top of the mountain of luxury sports cars. The car had a body shell that had also been inspired by a BMW vehicle. However, Lyons would give the new XK120 a dual overhead camshaft and a 3.5-liter hemi head six-cylinder engine. This engine had been designed by William Heynes, Walter Hassan and Claude Bailey during the many long nights during World War II when the three had been on fire watch together. The XK120 was so well received by consumers that the model would stay in production until 1954.
During the fifties and sixties, Jaguar gained a reputation for producing luxury and sports vehicles however; it had boxed itself into a corner. The problem faced by Jaguar was twofold: the first of these was that it only produced high-end cars so any shrinking of the world economy could trigger a recession that had the potential to devastate Jaguar. The second problem entailed the fact that Jaguar sold very few cars at home. It had a mostly international market base and this left Jaguar vulnerable to the whims of foreign government.
Jaguar badly needed to open up a home market and with this in mind developed the Jaguar MK1. The successor to this had the desired effect and was a lower cost base model that appealed to a wider audience and the home market loved it.
Jaguar would continue to enjoy success until 1972 when its founder, Sir William Lyons retired after 50 years at the helm. Confusion would ensue in the coming years and after being, sold time again would finally find some stability as a part of the Chrysler Corporation. Although rumors have abounded recently of Chryslers plan to sell Jaguar, at the moment no suitable buyer has been found.
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